Have you ever wondered what the secret is behind some of today’s most successful businesses? How did companies like State Farm and Amazon grow from small startups with a simple idea to become the powerhouses they are today? Two words: Customer service. For entrepreneurs that are acting as the CEO, CTO, COO and C-Everything else for their startups, setting up an actual process for managing customer service requests isn’t always a priority. But it should be. Because companies that prioritize the customer experience generate 60% higher profits than their competitors (Gartner Group, “Leading on the Edge of Chaos”).
Full story at http://www.forbes.com/sites/salesforce/2014/09/16/startups-share-secrets… This post originally appeared on the Salesforce.com Desk blog. Posted by Hana Mandapat